Brand strategy in three steps a purpose-driven approach to branding

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Material type: Text

TextPublication details: New Delhi Kogan Page India Pvt Ltd 2023Description: ix, 241 p. ISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	International Management Institute New Delhi	658.827 MAN (Browse shelf(Opens below))	Available	21633

Includes bibliographical references and index

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