Marketing Practices and Principles

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Material type: Text

TextPublication details: New York: McGraw Hill Book Company; 1986.Edition: 4th edDescription: viii, 439pISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	International Management Institute New Delhi	658.8 MAS (Browse shelf(Opens below))	Available	2296

Previous	No cover image available	No cover image available				No cover image available		Next
Previous	658.8 LOV Marketing challenges : cases and exercises	658.8 MAR The Marketing renaissance	658.8 MAR Marketing changes	658.8 MAS Marketing Practices and Principles	658.8 MCC Marketing by agreement :a cross-cultural approach to business negotiations	658.8 MCI The Marketing mirage : how to make it a reality	658.8 MEN Marketing today	Next

Includes bibliographies and index.

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