Marketing Practices and Principles
Mason, Ralph E
Marketing Practices and Principles - 4th ed. - New York: McGraw Hill Book Company; 1986. - viii, 439p.
Includes bibliographies and index.
0070407053
Marketing
658.8 MAS
Marketing Practices and Principles - 4th ed. - New York: McGraw Hill Book Company; 1986. - viii, 439p.
Includes bibliographies and index.
0070407053
Marketing
658.8 MAS