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Marketing analytics statistical tools for marketing and consumer behaviour using SPSS Jose? Marcos Carvalho de Mesquita and Erik Kostelijk.

By: Contributor(s): Material type: TextTextPublication details: Oxon Routledge 2022Description: vii, 200 p. ISBN:
  • 9781032052199 
Subject(s): DDC classification:
  • 658.8342 MES 
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Item type Current library Call number Status Barcode
Book Book International Management Institute New Delhi 658.8342 MES  (Browse shelf(Opens below)) Available 21391

Includes bibliographical references and index. 

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