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Using semiotics in retail leverage consumer insight to engage shoppers and boost sales Foreword by Keith Sleight, CMI Global Shopping Insight Director, Unilever

By: Material type: TextTextPublication details: New Delhi Kogan Page 2022Description: xxii, 271 p. ISBN:
  • 9781398603820 
DDC classification:
  • 658.9 LAW 
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Holdings
Item type Current library Call number Status Barcode
Book Book International Management Institute New Delhi 658.9 LAW  (Browse shelf(Opens below)) Available 21153

Includes index 

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Williamson Magor Library | International Management Institute New Delhi