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	1.		Database - marketing by Lintan, Ian Material type: Text Publication details: London Pitman Publishing 1995 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 LIN . Place hold Save to lists Add to cart (remove)
	2.		Selling by telephone how to turn cold calling into hot profit by Winter, Chris de Edition: 2nd ed. Material type: Text Publication details: London Kogan Page Ltd 1995 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.81 WIN . Place hold Save to lists Add to cart (remove)
	3.		Telemarketing that works How to create a winning program for your company Raymond C. Harlan and Walter M. Woolpson by Harlan, Raymond C Material type: Text Publication details: Bombay Jaico 1993 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 HAR . Place hold Save to lists Add to cart (remove)
	4.		Direct marketing rules of thumb 1,000 practical and profitable ideas to help you improve response, save money and increase efficiency in your direct program by Bodian, Nat G Material type: Text Publication details: New York McGraw-Hill 1995 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 BOD . Place hold Save to lists Add to cart (remove)
	5.		The customer only rings once managing telephone contact with your customers by Cochrane,Pat Material type: Text Publication details: london Pitman publishing 1995 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.812 COC . Place hold Save to lists Add to cart (remove)
	6.		Selling by telephone How to turn cold calling in to hot profit by Winter, Chris De Edition: 3rd ed. Material type: Text Publication details: London Kogan Page 1998 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.81 WIN . Place hold Save to lists Add to cart (remove)
	7.		Marketing moves a new approach to profits, growth, and renewal Philip Kotler, Dipak C Jain, Suvit Maesincee by Kotler, Philip Jain, Dipak C Maesincee, Suvit Material type: Text Publication details: Boston Harvard Business School Press 2002 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 KOT . Place hold Save to lists Add to cart (remove)
	8.		Marketing without wires targeting promotions and advertising to mobile device users by Bayne, Kim M Material type: Text Publication details: New York John Wiley & sons 2002 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 BAY . Place hold Save to lists Add to cart (remove)
	9.		Market research in the internet age leveraging the internet for market measurement and consumer insight Robert W Monster, Raymond C Pettit by Monster, Robert W Pettit, Raymond C Material type: Text Publication details: Singapore John Wiley & Sons 2002 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 MON . Place hold Save to lists Add to cart (remove)
	10.		The truth about email marketing by Jenkins, Simms Material type: Text Publication details: New Delhi Dorling Kindersley (India) pvt ltd 2009 Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658.872 JEN , ... Place hold Save to lists Add to cart (remove)
	11.		Digital selling How to use social media and the web to generate leads and sell more by Grant, Leboff Material type: Text Publication details: London Kogan page 2016 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 LEB . Place hold Save to lists Add to cart (remove)
	12.	Image from Amazon.com	Mobile marketing how mobile technology i =s revolutionizing marketing, communications and advertising by Rowles, Daniel Edition: 2nd ed Material type: Text Publication details: New Delhi Kogan Page Ltd 2017 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 ROW . Place hold Save to lists Add to cart (remove)
	13.	Image from Amazon.com	Video marketing strategy harness the power of online video to drive brand growth Jon Mowat by Mowat, Jon Material type: Text Publication details: London Kogan Page 2018 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 MOW . Place hold Save to lists Add to cart (remove)
	14.		The Mobile marketing handbook A Step-by-Step guide to creating dynamic mobile marketing campaigns by Dushinski, Kim Edition: 2nd ed. Material type: Text Publication details: Medford New Jersey 2012 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 DUS . Place hold Save to lists Add to cart (remove)

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