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1.
How to make a fortune on the information superhighway Laurence A Canter & Martha S Siegel by
Material type: Text Text
Publication details: London Harper Collins 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 CAN.

2.
Cybermarketing your interactive marketing consultant edited by Regina Brady,Esward Forrest,Richard Mizerski by
Material type: Text Text
Publication details: Illinios NTC business books 1997
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 CYB.

3.
Net gain expanding markets through virtual communities John Hagel,Arthur G.Armstrong by
Material type: Text Text
Publication details: Boston Harvard business school press 1997
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 HAG .

4.
Webonomics nine essential principles for growing your business on the World Wide Web by
Material type: Text Text
Publication details: New York Broadway Books 1997
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 SCH .

5.
Opening digital markets battle plans and business strategies for internet commerce by
Edition: 2nd ed. 
Material type: Text Text
Publication details: New York McGraw-Hill 1998
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 MOU .

6.
Online customer care applying today's technology to achieve world-class customer interaction by
Material type: Text Text
Publication details: Milwankee ASQ Quality Press 1998
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8'12 CUS .

7.
Strategic internet marketing by
Material type: Text Text
Publication details: Indianapolis QUE 1996
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 VAS .

8.
Launching a business on the web David Cook and Deborah Sellers by
Edition: 2nd ed.  
Material type: Text Text
Publication details: New Delhi Prentice Hall of India 1997
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 COO .

9.
Poor Richard's internet merketing and promotions; how to promote yourself, your business, your idias online by peter Kent and Tara Calishain by
Material type: Text Text
Publication details: Lakewood Top floor publishing 1999
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 KEN .

10.
Principles of internet marketing by
Material type: Text Text
Publication details: Cincinnati South- Western College publishing 2000
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 HAN .

11.
Electronic commerce opportunity and challenges edited by Syed Mahbubur Rahmani, Mahesh S. Raisinghani by
Material type: Text Text
Publication details: Hershey IDEA group publishing 2000
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 ELE(Ref.).

12.
Deep branding on the internet applying heat and presure online to ensure a lasting brand Marc Braunstein, Edward H. Levine by
Material type: Text Text
Publication details: Delhi Addison Wesley longman 2000
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 BRA .

13.
Building B2B applications with XML a resourse guide by
Material type: Text Text
Publication details: New York Wiley computer publishing 2001
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 005.72 FIT .

14.
The eternal e-customer how emotinally intelligent interfaces can create long-lasting customer relationships by
Material type: Text Text
Publication details: New York Mcgraw-Hill 2001
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.812 BER .

15.
Internet marketing research theory and practice by
Material type: Text Text
Publication details: Hershey Idea group publishing 2001
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 LEE(Ref.) .

16.
Loyalty.com customer relationship management in the new era of internet marketing by
Material type: Text Text
Publication details: New York Mcgraw-Hill 2000
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 NEW .

17.
Strategies for E-business success edited by Erik Brynjolfsson, Glen L Urban by
Material type: Text Text
Publication details: California Jossey-Bass 2001
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 STR.

18.
Cybermarketing how to use the internet to market your goods and service Pauline Bickerton, Matthew Bickerton and upkar Pardesi by
Material type: Text Text
Publication details: Oxford Butterworth/Heinemann 2000
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 BIC .

19.
Marketing without wires targeting promotions and advertising to mobile device users by
Material type: Text Text
Publication details: New York John Wiley & sons 2002
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 BAY .

20.
The hybrid company reach all your customers through multi-channels anytime,anywhere by
Material type: Text Text
Publication details: Chicago Dearborn Trade Publishing 2001
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 TIE .

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