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1.
Marketing in India cases and readings S Neelamegham by
Edition: 3rd rev.ed. 
Material type: Text Text
Publication details: New Delhi Vikas Publishing House 2000
Availability: Items available for loan: International Management Institute New Delhi (6)Call number: 658.8 MAR, ...

2.
Marketing channels a management view by
Edition: 2nd ed 
Material type: Text Text
Publication details: Chicago The Dryden press 1983
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 ROS .

3.
Cases in marketing management edited by Kenneath E. Clow, Donald Baack by
Material type: Text Text
Publication details: New Delhi Sage publications India pvt ltd 2012
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 CAS.

4.
Essentials of marketing By Paul Baines, Chris Fill and kelly Pge. by
Edition: South Asian ed.  
Material type: Text Text
Publication details: New Delhi Oxford University Press 2013
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 BAI .

5.
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Global marketing contemporary theory, practice, and cases Ilan Alon...[et al] by
Edition: 2nd ed. 
Material type: Text Text
Publication details: London Routledge 2017
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.848 GLO.

6.
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Marketing management Indian Cases Contribution by Prachi Gupta ...[et al] by
Material type: Text Text
Publication details: Noida Pearson India Education Services Pvt Ltd 2018
Availability: Items available for loan: International Management Institute New Delhi (5)Call number: 658.802 MAR, ...

7.
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Marketing management text & cases by
Edition: 3rd ed. 
Material type: Text Text
Publication details: New Delhi Taxmann Publications Pvt Ltd 2022
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 PAN .

8.
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Marketing management: text and cases by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Taxmann Publications (P.) Ltd., 2022
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 PAN.

9.
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Principles of marketing by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Sultan Chand & Sons., 2023
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 GUP.

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