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1.
Service marketing Integrating customer focus across the firm Valarie A. Zeithaml...[et al] by
Edition: 5th ed.  
Material type: Text Text
Publication details: New Delhi Tata Mcgraw Hill education pvt ltd 2011
Availability: Items available for loan: International Management Institute New Delhi (3)Call number: 658.8 SER, ...

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2.
Services Marketing integrating customer focus across the firm Zeithaml, Valarie A ...[et al]. by
Edition: 4th ed.  
Material type: Text Text
Publication details: New Delhi Tata Mcgraw Hill education 2008
Availability: Items available for loan: International Management Institute New Delhi (5)Call number: 658.8 SER, ...

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Williamson Magor Library | International Management Institute New Delhi