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1.
Marketing theory evolution and evaluation Jagdish N. Sheth, David M. Gardner, Dennis E. Garrett by
Material type: Text Text
Publication details: New York John Wiley 1988
Availability: Not available: International Management Institute New Delhi: Checked out (1).

2.
Winning back your market the inside stories of the companies that did it by
Material type: Text Text
Publication details: New York John Wiley 1985
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 SHE .

3.
Handbook of relationship marketing edited by Jagdish N Sheth, Atul Parvatiyar by
Material type: Text Text
Publication details: New Delhi Response Books 2000
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.812 HAN.

4.
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Customer relationship management emerging concepts, tools and applications edited by jagdish N. Sheth, Atul Parvalyar, G. Shainesh by
Material type: Text Text
Publication details: New Delhi Tata Mcgraw-Hill publishing company ltd 2001
Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658.812 CUS, ...

5.
Customer behavior a managerial perspective Jagdish N Sheth, Banwari Mittal by
Edition: 2nd ed.  
Material type: Text Text
Publication details: Australia Thomson/South-Western 2003
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8342 SHE .

6.
Tectonic shift the geoeconomic realignment of globalizing markets Jagdish N. Sheth, Rajendra S. Sisodia by
Material type: Text Text
Publication details: New Delhi Response books 2006
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 382 SHE .

7.
The accidental Scholar By Jagdish N. Sheth with John Yow by
Material type: Text Text
Publication details: New Delhi Sage 2014
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 650.092 SHE .

8.
Breakout strategies for emerging markets business and marketing tactics for achieving growth by Jagdish N. Sheth, Mona Sinha and Reshma Shah by
Material type: Text Text
Publication details: Noida Pearson India Education Services Pvt Ltd 2017
Availability: Items available for loan: International Management Institute New Delhi (3)Call number: 658.8 SHE , ...

9.
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Rural marketing by Pradeep Kashyap foreword by Jagdish N. Sheth by
Edition: 3rd ed.  
Material type: Text Text
Publication details: Noida Pearson India Educaiton Services Pvt Ltd 2016
Availability: Items available for loan: International Management Institute New Delhi (3)Call number: 658.804 KAS , ...

10.
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The howard-sheth theory of buyer behavior by
Edition: 50th Anniversary Edition ed.  
Material type: Text Text
Publication details: New Delhi Wiley India Pvt Ltd 2020
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.834 SHE .

11.
Bringing innovation to market how to break corporate and customer barriers Jagdish N. Sheth & S. Ram by
Material type: Text Text
Publication details: New York John Wiley & Sons 1987
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.578 SHE .

12.
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Rural marketing Pradeep Kashyap foreword by Jagdish N. Sheth by
Edition: 4th ed. 
Material type: Text Text
Publication details: Noida Pearson India Education Services Pvt Ltd 2023
Availability: Items available for loan: International Management Institute New Delhi (6)Call number: 658.804 KAS , ...

13.
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Marketing theory Evolution and evaluation of schools of marketing thought by Jagdish N. Sheth, Atul Parvatiyar and Can Uslay foreword by Richard Bagozzi by
Edition: Expanded ed. 
Material type: Text Text
Publication details: New Delhi Wiley India Pvt Ltd 2022
Availability: Not available: International Management Institute New Delhi: Checked out (1).

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