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	1.		Relationship marketing Merlin stone & Neil Woodcock by Stone, Merlin Woodcock, Neil Material type: Text Publication details: London Kogan Page Ltd 1995 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.812 STO . Place hold Save to lists Add to cart (remove)
	2.		Corporate communications-Handbook consultant editors Timothy R.V Foster and Adam Jolly by Foster,Timothy R.V Jolly,Adam confideration of British indu. Material type: Text Publication details: London Kogan page 1997 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.450202 COR(Ref.). Place hold Save to lists Add to cart (remove)
	3.		Advertising, promotion and supplemental aspects of integrated marketing communications by Shimp, Terence A Edition: 4th ed. Material type: Text Publication details: Fort worth The dryden press 1997 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 SHI . Place hold Save to lists Add to cart (remove)
	4.		Business to business marketing communications by Hart, Norman Edition: 6th ed. Material type: Text Publication details: London Kogan Page 1998 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 HAR . Place hold Save to lists Add to cart (remove)
	5.		Adevertising, promotion and supplemental aspects of integrated marketing communication by Shimp, Terence A Edition: 4th ed. Material type: Text Publication details: Fort worth The dryden press 1997 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 SHI . Place hold Save to lists Add to cart (remove)
	6.		Advertising and promotions an IMC perspective Kruti Shah, Alan D Souza by Shah, Kruti D'Souza, Alan Material type: Text Publication details: New Delhi Tata McGraw-Hill publishing company ltd 2009 Availability: Items available for loan: International Management Institute New Delhi (3)Call number: 659.1 SHA , ... Place hold Save to lists Add to cart (remove)
	7.		Integrated marketing communications a strategic approach M. Joseph Singy, Don R. Rahtz by Sirgy, M Joseph Rahtz, Don R Sirgy, M Jospeh Material type: Text Publication details: New Delhi Cengage learning India pvt ltd 2001 Availability: Items available for loan: International Management Institute New Delhi (5)Call number: 658.8 SIR , ... Place hold Save to lists Add to cart (remove)
	8.		advertising and promotion an integrated marketing communicatins perspective George E. Belch, Michael A Belch, Kayoor Purani by Belch, George E Belch, Michael A Purani, Kayoor Edition: 7th ed. Material type: Text Publication details: New Delhi Tata Mcgraw Hill education pvt ltd 2010 Availability: Items available for loan: International Management Institute New Delhi (3)Call number: 659.1 BEL , ... Place hold Save to lists Add to cart (remove)
	9.		Principles of advertising and IMC by Duncan, Tom Edition: 2nd ed. Material type: Text Publication details: New Delhi Tata McGraw-Hill publishing company ltd 2005 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 DUN . Place hold Save to lists Add to cart (remove)
	10.	Image from Amazon.com	Advertising, promotion and other aspects of integrated marketing communications by Terence A. Shimp & J. Craig Andrews by Shimp, Terence A Andrews, J. Craig Edition: 9th ed. Material type: Text Publication details: New Delhi Cengage Learning India Pvt Ltd 2013 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 SHI . Place hold Save to lists Add to cart (remove)
	11.	Image from Amazon.com	Advertising, promotion, and other aspects of integrated marketing communications by J. Craig Andrews and Terence A. Shimp by Andrews, J. Craig Shimp, Terence A. Edition: 10th ed. Material type: Text Publication details: Delhi Cengage Learning India Pvt Ltd 2018 Availability: Items available for loan: International Management Institute New Delhi (5)Call number: 658.802 AND , ... Place hold Save to lists Add to cart (remove)
	12.		Marketing communications by Coulson-Thomas, Colin J Series: Material type: Text; Format: print ; Literary form: Not fiction Publication details: London: William Heinemann Ltd., 1983 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 COU. Place hold Save to lists Add to cart (remove)

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