Marketing strategies new approaches, new techniques edited by Malcolm McDonald

Contributor(s): Material type: TextTextPublication details: Oxford Pergaman 1995Description: xiv, : 278p. : 23cm. Subject(s): DDC classification:
  • 658.8'02 MAR
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Item type Current library Call number Status Barcode
Book Book International Management Institute New Delhi 658.8'02 MAR (Browse shelf(Opens below)) Available 7039

Includes bibliograhical references and index 

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Williamson Magor Library | International Management Institute New Delhi