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Marketing concepts and strategies William M. Pride & O.C. Ferrell

By: Contributor(s): Material type: TextTextPublication details: USA Houghton Mifflin Company 1993Edition: 8th ed. Description: xxvii, 817 +VP ISBN:
  • 9780395629659 
Subject(s): DDC classification:
  • 658.8 PRI 
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Holdings
Item type Current library Call number Status Barcode
Book Book International Management Institute New Delhi 658.8 PRI  (Browse shelf(Opens below)) Available 5263

Includes index 

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Williamson Magor Library | International Management Institute New Delhi