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Consumer behavior building marketing strategy Del I Hawkins, Roger J Best, Kenneth A Coney

By: Contributor(s): Material type: TextTextPublication details: New Delhi Tata McGraw-Hill 2004Edition: 9th ed.  Description: xxvi, : 790 p. ISBN:
  • 9780070600867 
Subject(s): DDC classification:
  • 658.8342 HAW 
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Includes index 

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