Consumer behavior (Record no. 11455)

MARC details
000 -LEADER
fixed length control field 01151aam a2200265 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213647.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2004 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070600867 
040 ## - CATALOGING SOURCE
Original cataloging agency Deepahalli, Bangalore 
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342 HAW 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hawkins, Del I
245 ## - TITLE STATEMENT
Title Consumer behavior
Remainder of title building marketing strategy
Statement of responsibility, etc. Del I Hawkins, Roger J Best, Kenneth A Coney
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Tata McGraw-Hill
Date of publication, distribution, etc. 2004
250 ## - EDITION STATEMENT
Edition statement 9th ed.  
300 ## - PHYSICAL DESCRIPTION
Extent xxvi, : 790 p. 
400 ## - SERIES STATEMENT/ADDED ENTRY--PERSONAL NAME [OBSOLETE, CAN/MARC], [LOCAL, USA]
Volume number/sequential designation McGraw-Hill/Irwin series in marketing 
500 ## - GENERAL NOTE
General note Includes index 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Consumer behavior-Case studies
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Market surveys-United States
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Consumer behavior-United States
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Best, Roger J Coney, Kenneth A 
920 ## -
-- 11444
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Consumer behavior : building marketing strategy / Del I Hawkins, Roger J Best, Kenneth A Coney 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) New Delhi: Tata McGraw-Hill, 2004. 
969 ## -
-- Books 
909 ## -
-- 13584 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category13584ShelfC13585ShelfC13586ShelfC13587ShelfCG2831ShelfCG2977ShelfCG5256ShelfCG5257ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 19/10/2004   658.8342 HAW  13584 Book
        International Management Institute New Delhi International Management Institute New Delhi 19/10/2004   658.8342 HAW  13585 Book
        International Management Institute New Delhi International Management Institute New Delhi 19/10/2004   658.8342 HAW  13586 Book
        International Management Institute New Delhi International Management Institute New Delhi 19/10/2004   658.8342 HAW  13587 Book
        International Management Institute New Delhi International Management Institute New Delhi 04/07/2012   658.8342 HAW  G2831 Book
        International Management Institute New Delhi International Management Institute New Delhi 10/07/2012   658.8342 HAW  G2977 Book
        International Management Institute New Delhi International Management Institute New Delhi 03/02/2018   658.8342 HAW  G5257 Book
        International Management Institute New Delhi International Management Institute New Delhi 03/02/2018   658.8342 HAW  G5256 Book

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