Consumer behavior and marketing strategy by J Paul Peter and Jerry C LOlson

By: Contributor(s): Material type: TextTextPublication details: Boston McGraw-Hill 2003Edition: 6th ed.  Description: xxvi, : 582p. Subject(s): DDC classification:
  • 658.8342 PET 
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Book Book International Management Institute New Delhi 658.8342 PET  (Browse shelf(Opens below)) Available 12704
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