marketing research text and cases Harper W. Boyd, Ralph Westfall, Stanley F. Stasch

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Material type: Text

TextPublication details: Illonois Richard D Irwin inc 1990Edition: 7th ed. Description: xv,816p ISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	International Management Institute New Delhi	658.83 BOY (Browse shelf(Opens below))	Available	G1520

Includes bibliographical references and index

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