Digital marketing (Record no. 30312)

MARC details
000 -LEADER
fixed length control field 00831nam a2200217 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250219b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789356223462
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872 KUM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kumar, Satinder
245 ## - TITLE STATEMENT
Title Digital marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Taxman publications (P.) Ltd.:
Name of publisher, distributor, etc. New Delhi,
Date of publication, distribution, etc. c2023.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 383p.
500 ## - GENERAL NOTE
General note Includes bibliographical references and index
520 ## - SUMMARY, ETC.
Summary, etc. This book delves into the fundamental principles of the following:<br/>Digital Marketing<br/>Various Tools Involved<br/>Various Phases from Planning to Execution<br/>Understanding Consumer Behaviour<br/>Ethical Issues<br/>Assessment and Analytics
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Digital marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing strategy
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kaur, Supreet
Relator term Author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     International Management Institute New Delhi International Management Institute New Delhi 29/01/2025   658.872 KUM 22033 19/02/2025 19/02/2025 Book

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