Services marketing (Record no. 23129)

MARC details
000 -LEADER
fixed length control field 00835aam a2200229 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213959.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2008 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788177586732 
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi 
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 VER 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Verma, Harsh V.
245 ## - TITLE STATEMENT
Title Services marketing
Remainder of title text and cases
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Dorling Kindersley India Pvt Ltd
Date of publication, distribution, etc. 2008
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 470 p. 
500 ## - GENERAL NOTE
General note Includes index and cases 
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Service industries-Marketing; Internet marketing; Hospitality marketing 
920 ## -
-- 23117
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Services marketing : text and cases 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) New Delhi: Dorling Kindersley India Pvt. Ltd., c2008. 
969 ## -
-- Books 
909 ## -
-- G7377 (Shelf)      Accn No.Item StatusAdd IdLocationItem CategoryG7377ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 25/02/2024   658.8 VER  G7377 Book

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