Event marketing (Record no. 22256)

MARC details
000 -LEADER
fixed length control field 00896aam a2200241 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213944.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2012 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788126557622 
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi 
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.456 PRE 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Preston, C. A.
245 ## - TITLE STATEMENT
Title Event marketing
Remainder of title how to successfully promote events, festivals, conventions, and expositions
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Wiley
Date of publication, distribution, etc. 2012
250 ## - EDITION STATEMENT
Edition statement 2nd ed.  
300 ## - PHYSICAL DESCRIPTION
Extent xix, 330p 
500 ## - GENERAL NOTE
General note Includes bibliographical references and index 
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Special events--Marketing 
920 ## -
-- 22242
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Event marketing : how to successfully promote events, festivals, conventions, and expositions 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) New Delhi: Wiley, c2012. 
969 ## -
-- Books 
909 ## -
-- G6882 (Shelf)      Accn No.Item StatusAdd IdLocationItem CategoryG6882ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 19/04/2022   658.456 PRE  G6882 Book

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