Services marketing ; integrating customer focus across the firm (Record no. 20876)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01007aam a2200241 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241204213922.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241204b2018 xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | IMI, New Delhi |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789353160777 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | IMI, New Delhi |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 SER |
| 245 ## - TITLE STATEMENT | |
| Title | Services marketing ; integrating customer focus across the firm |
| Statement of responsibility, etc. | Valarie A. Zeithaml...[et al.] |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Chennai |
| Name of publisher, distributor, etc. | McGraw Hill Education (India) Pvt Ltd |
| Date of publication, distribution, etc. | 2018 |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxvi, 582 p. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Marketing |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Customer service |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Service industries - marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Zeithaml, Valarie A. |
| 920 ## - | |
| -- | 20856 |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| a | Services marketing ; integrating customer focus across the firm / Valarie A. Zeithaml...[et al.] |
| 960 ## - PHYSICAL LOCATION (RLIN) | |
| Physical location, PLOC (RLIN) | Chennai: McGraw Hill Education (India) Pvt. Ltd., c2018. |
| 969 ## - | |
| -- | Books |
| 909 ## - | |
| -- | G5881 (Shelf) Accn No.Item StatusAdd IdLocationItem CategoryG5881ShelfCG6099ShelfCG6222ShelfCG7385ShelfC RESTRICTED_DOC N' |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| International Management Institute New Delhi | International Management Institute New Delhi | 19/07/2018 | 658.8 SER | G5881 | Book | |||||
| International Management Institute New Delhi | International Management Institute New Delhi | 19/06/2019 | 658.8 SER | G6099 | Book | |||||
| International Management Institute New Delhi | International Management Institute New Delhi | 17/11/2019 | 658.8 SER | G6222 | Book | |||||
| International Management Institute New Delhi | International Management Institute New Delhi | 09/02/2024 | 658.8 SER | G7385 | Book |