Fizz (Record no. 20665)

MARC details
000 -LEADER
fixed length control field 00885aam a2200229 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213918.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2015 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789339219468 
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi 
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872 WIR 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wright, Ted
245 ## - TITLE STATEMENT
Title Fizz
Remainder of title Harness the power of word of mouth marketing to drive brand growth
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. McGraw-Hill Education (India) Pvt Ltd
Date of publication, distribution, etc. 2015
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 221 
500 ## - GENERAL NOTE
General note Includes index 
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Communication in marketing; Branding (Marketing) 
920 ## -
-- 20644
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Fizz : Harness the power of word of mouth marketing to drive brand growth 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) New Delhi: McGraw-Hill Education (India) Pvt. Ltd., c2015. 
969 ## -
-- Books 
909 ## -
-- 20205 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category20205ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 02/04/2018   658.872 WIR  20205 Book

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