Lean branding (Record no. 20421)
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000 -LEADER | |
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fixed length control field | 00978aam a2200241 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20241204213914.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 241204b2015 xxu||||| |||| 00| 0 eng d |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | IMI, New Delhi |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9789351108085 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | IMI, New Delhi |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.827 BUS |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Busche, Laura |
245 ## - TITLE STATEMENT | |
Title | Lean branding |
Remainder of title | Creating dynamic brands to generate conversion |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Navi Mumbai |
Name of publisher, distributor, etc. | Shroff Publishers and Distributors Pvt Ltd ( O'Reilly) |
Date of publication, distribution, etc. | 2015 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xvii, 278p |
400 ## - SERIES STATEMENT/ADDED ENTRY--PERSONAL NAME [OBSOLETE, CAN/MARC], [LOCAL, USA] | |
Volume number/sequential designation | The Lean Series (Eric Ries, Series editor) |
500 ## - GENERAL NOTE | |
General note | Includes index |
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
Uniform title | Brands; Lean branding; Branding |
920 ## - | |
-- | 20400libsysrecord: "Linear Card |
945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
a | Lean branding : Creating dynamic brands to generate conversion |
960 ## - PHYSICAL LOCATION (RLIN) | |
Physical location, PLOC (RLIN) | Navi Mumbai: Shroff Publishers and Distributors Pvt. Ltd. ( O'Reilly), c2015. |
969 ## - | |
-- | Books |
909 ## - | |
-- | 20007 (Issued) Accn No.Item StatusAdd IdLocationItem Category20007IssuedC RESTRICTED_DOC N" |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date due | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|
International Management Institute New Delhi | International Management Institute New Delhi | 21/11/2017 | 658.827 BUS | 20007 | 31/10/2024 | Book |