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Lean branding Creating dynamic brands to generate conversion

Busche, Laura

Lean branding Creating dynamic brands to generate conversion - Navi Mumbai Shroff Publishers and Distributors Pvt Ltd ( O'Reilly) 2015 - xvii, 278p

Includes index

ISBN: 9789351108085

Subjects--Uniform Titles:
Brands; Lean branding; Branding

Dewey Class. No.: 658.827 BUS

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