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Marketing in an electronic age

Marketing in an electronic age - Boston, Mass: Harvard Business School Press; c1985. - x, 404p. - Research colloquium (Harvard University. Graduate School of Business Administration) .

Includes index.

Bibliography: p. 380-395.

LCCN: 84025166

Subjects--Topical Terms:
Telemarketing-United States

Dewey Class. No.: 658.85 MAR

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