Integrated marketing communication
Schultz, Don E
Integrated marketing communication Don E. Schultz, Stanley I. Tannenbaum, Robert F. Lauterborn - Illinois NTC Business Books 1993 - xvii, : 218p
Includes index
658.802 SCH
Integrated marketing communication Don E. Schultz, Stanley I. Tannenbaum, Robert F. Lauterborn - Illinois NTC Business Books 1993 - xvii, : 218p
Includes index
658.802 SCH