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1.
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Marketing for tourism J.C.Holloway & C.Robinson by
Edition: 3rd ed. 
Material type: Text Text
Publication details: London Longman group ltd 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.80991 HOL .

2.
Tourism maketing Michael M. Coltman by
Material type: Text Text
Publication details: New York Van Nostrand Reinhold 1989
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.80991 COL .

3.
Tourism marketing and management handbook edited by Stephen F. Witt by
Material type: Text Text
Publication details: London Prentice Hall 1989
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 338.4791068 TOU(Ref.).

4.
Marketing for Tourism by J. C. Holloway and R. V. Plant by
Material type: Text Text
Publication details: London Pitman Publishing 1988
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.80991 HOL .

5.
Tourism management and marketing the business of travel agency operations by
Material type: Text Text
Publication details: New Delhi Sterling publishers private ltd 1997
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 915.4 BHA .

6.
Destination marketing organisations by
Material type: Text Text
Publication details: Amsterdam Elsevier 2004
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 338.47910688 PIK(Ref.) .

7.
Tourism and hospitality marketing a global perspective by
Material type: Text Text
Publication details: New Delhi Sage publications 2008
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 647.94 HUD .

8.
Marketing for hospitality and tourism Philip Kotler, John T, Bowen, James C. Makens by
Edition: 4th ed.  
Material type: Text Text
Publication details: New Delhi Dorling Kindersley (India) pvt ltd 2008
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.80991 KOT .

9.
Entertainment marketing & communication selling branded performance, people and places by
Material type: Text Text
Publication details: New Delhi Drling Kindersley (India ) pvt ltd 2008
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 790.2 SAY .

10.
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The escape industry How iconic and innovative brands built the travel business Mark Tungate by
Material type: Text Text
Publication details: London Kogan page 2018
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 338.4791 TUN .

11.
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Marketing for Tourism, Hospitality & Events a global & digital approach Simon Hudson and Louise Hudson by
Material type: Text Text
Publication details: London Sage 2017
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 338.47910688 HUD .

12.
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Marketing research for the tourism, hospitality and events industries Bonita Kolb. by
Material type: Text Text
Publication details: London Routledge 2018
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 KOL .

13.
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Destination marketing essentials by
Edition: 3rd ed. 
Material type: Text Text
Publication details: New York Routledge 2021
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.9191 PIK .

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