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1.
Successful marketing strategy for high-tech firms by
Material type: Text Text
Publication details: Boston Artech House 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 VIA .

2.
Product design fundamentals and methods N. F. M. Roozenburg, J. Eekels by
Material type: Text Text
Publication details: Chichester John Wiley & Sons 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.5752 ROO .

3.
Kompass India by
Edition: 3rd ed. 
Material type: Text Text
Publication details: New Delhi Teledirect informatics India Ltd 1996
Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 650.02554 KOM, ...

4.
Product strategy for high - technology companies How to achieve growth, competative advantage and increased profits by
Material type: Text Text
Publication details: New York Irwin 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.4012 MCG .

5.
Cases in product management by
Material type: Text Text
Publication details: Chicago IRWIN 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.575 QUE .

6.
Product juggernauts Low companies mobilize of generte a stream of market winners Jean-Philippe Deschamps and P. Ranganath Nayak by
Material type: Text Text
Publication details: Boston Harvard business school press 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.56 DES .

7.
Compressing the product development cycle from research to market place by
Material type: Text Text
Publication details: New York Amacom 1993
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.575 SLA .

8.
The product development challenge Competing through speed, quality and creatinety edited by Kim B. Clark and Steven C. Wheelwright by
Material type: Text Text
Publication details: Masschusetts Harvard Business School Publishing 1994
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.575 THE.

9.
Product design and development Karl t. Ulrich, Steven D. Eppinger by
Material type: Text Text
Publication details: New York McGraw Hill Inc 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.5752 ULR .

10.
The product managers hand book by
Material type: Text Text
Publication details: New Delhi Wheeler & Co Ltd 1994
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.50202 HAR .

11.
AMA marketing toolbox selecting the right products and services by
Material type: Text Text
Publication details: USA NTC Business Books 1992
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.800285 PAR(Ref.) .

12.
Developing successuful new products a guide to product planning by
Material type: Text Text
Publication details: London Pitman Publishing 1993
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.575 ALL(Ref.) .

13.
Product policy concepts, methods, and strategy by
Material type: Text Text
Publication details: Massachusetts Addison-Wesley 1982
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.5 WIN .

14.
Successful product management by
Material type: Text Text
Publication details: London Kogan Page 1994
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.575 MOR .

15.
The deming guide to quality and competitive position Howard S. Gitlow and Shelly J. Gitlow by
Material type: Text Text
Publication details: New Jersey Prentice Hall 1987
Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658.4 GIT , ...

16.
Successful product development Lessons from America and British Firms by Axel Johne and Patricia Snelson by
Material type: Text Text
Publication details: Oxford Basil Blackwell 1990
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.575 JOH .

17.
From concept to Market by
Material type: Text Text
Publication details: New York John Wiley and Sons 1989
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.5038 LYN .

18.
Ready Reckoner for product selection by
Material type: Text Text
Publication details: New Delhi NIESBUD 1990
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.5 PAT .

19.
Brand positioning strategies for competitive advantage by
Material type: Text Text
Publication details: New Delhi Tata McGraw-Hill 1990
Availability: Items available for loan: International Management Institute New Delhi (7)Call number: 658.575 SEN , ...

20.
Revolutionizing product development quantum leaps in speed, efficiency and quality Steven C. Wheelwright, Kim B. Clark by
Material type: Text Text
Publication details: New York Free Press 1992
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.575 WHE .

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