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	1.		Going to market distribution systems for industrial products E. Raymond Corey, Frank V. Cespedes, V. Kasturi Rangan research associates Bobbi carrey [et al] by Corey, E. Raymond Cespedes, Frank V., 1950- Rangan, V Kasturi Material type: Text Publication details: Boston HBS Press 1989 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 COR . Place hold Save to lists Add to cart (remove)
	2.		New and improved the story of mass marketing in America by Tedlow, Richard S Material type: Text Publication details: U.S.A. Basic Books 1990 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 TED . Place hold Save to lists Add to cart (remove)
	3.		Profitable exporting a complete guide to marketing your products abroad by Gordon, John S Arnold, Jack R. Material type: Text Publication details: New York John Wiley 1988 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.848 GOR . Place hold Save to lists Add to cart (remove)
	4.		Analysis for marketing planning Donald R Lehmann,Russell S Winer by Lehmann,Donald R Winer,Russell S Edition: 4th ed. Material type: Text Publication details: Chicago Irwin 1997 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 LEH . Place hold Save to lists Add to cart (remove)
	5.		Business marketing management by Bingham, Frank G Material type: Text Publication details: Illinois NTC Business Books 1998 Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658.8 BIN , ... Place hold Save to lists Add to cart (remove)
	6.		Marketing and consumer identity in multicultural America by Tharp, Marye C Material type: Text Publication details: Thousand Oaks Sage Publications 2001 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8008900973 THA . Place hold Save to lists Add to cart (remove)
	7.		Global success international business tactics for the 1990s by Nelson, Carl A Material type: Text Publication details: Pansilvania Liberty Hall press 1990 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.848 NEL . Place hold Save to lists Add to cart (remove)
	8.		The world of business Lawrence J. Gitman, Carl McDaniel by Gitman, Lawrence J McDaniel, Carl D Material type: Text Publication details: Cinncinnati South-Western college publishing 1995 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 650 GIT . Place hold Save to lists Add to cart (remove)
	9.		Analysis for marketing planning Donald R. Lehmann, Russell S. Winer by Lehmann, Donald R Winer, Russell S Material type: Text Publication details: New Delhi Tata McGraw-Hill publishing company ltd 2008 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 LEH . Place hold Save to lists Add to cart (remove)
	10.		Entertainment marketing & communication selling branded performance, people and places by Sayre, Shay Material type: Text Publication details: New Delhi Drling Kindersley (India ) pvt ltd 2008 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 790.2 SAY . Place hold Save to lists Add to cart (remove)
	11.		Mass affluence 7 new rules of marketing to today's consumer Paul Nunes, Brian Johnson by Nunes, Paul Johnson, Brian Material type: Text Publication details: Boston Harvard Business School Press 2004 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 NUN . Place hold Save to lists Add to cart (remove)

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