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The Encyclopaedic dictionary of marketing Kaleem Mohammed Khan, Mohammed Naved Khan by
Material type: Text Text
Publication details: New Delhi Response Books 2006
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.803 KHA .

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Dictionary of marketing & advertising by
Material type: Text Text
Publication details: New York John Wiley & Sons Inc 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8003 ROS(Ref.) .

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