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1.
Winning in Asia, Japanese style market and nonmarket strategies for success edited by Vinod K. Aggarwal and Shujiro Urata by
Material type: Text Text
Publication details: New York Palgrave Macmillan 2002
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.80095 WIN.

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2.
Marketing communicatin an integrated approach P R Smith with Janathan Taylor by
Edition: 3rd ed.  
Material type: Text Text
Publication details: New Delhi Kogan page India pvt ltd 2003
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 SMI .

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3.
Marketing research N.K sharma, Sarita Sharma by
Material type: Text Text
Publication details: Jaipur RBSA publishers 2003
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 SHA .

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Williamson Magor Library | International Management Institute New Delhi