Results of search for 'su:"Brand name products - Management."' › International Management Institute, Delhi catalog

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1.		Strategic brand management building, measuring, and managing brand equity by Keller, Kevin Lane Material type: Text Publication details: New Jersey Prentice-Hall 1998 Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658.827 KEL , ... Place hold Save to lists Add to cart (remove)
2.		The 22 immutable laws of branding how to build a product or service into a world-class brand Al Ries,Laura Ries by Ries, Al Ries, Laura Material type: Text Publication details: New York Harper Collins Publishers 1998 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 RIE . Place hold Save to lists Add to cart (remove)
3.		The Infinite asset managing brands to build new values Same Hill, Chris Lederer by Hill, Sam Lederer, Chris Material type: Text Publication details: Boston Harvard Business School Press 2001 Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658.827 HIL , ... Place hold Save to lists Add to cart (remove)
4.		Reinventing the brand can top brands survive the new market realities? by Kapferer, Jean-Noel Material type: Text Publication details: London Kogan Page 2001 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 KAP . Place hold Save to lists Add to cart (remove)
5.		Brands and branding edited by Rita Clifton and John Summons, with Sameena Ahmad by Clifton, Rita Simmons, John Ahmad, Sameena Material type: Text Publication details: London The Economist in association with Profile Book Ltd 2006 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 BRA. Place hold Save to lists Add to cart (remove)
6.		B 2 B brand management Philip Kotler, Waldemar Pfoertsch;with the cooperation of In by Kotler, Philip Michi, Ines Material type: Text Publication details: New York Springer Berlin 2006 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 KOT . Place hold Save to lists Add to cart (remove)
7.	Image from Amazon.com	Strategic brand management for B2B markets a road map for organizational transformation by Sarin, Sharad Material type: Text Publication details: New Delhi Response Books (Sage) 2010 Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658.827 SAR , ... Place hold Save to lists Add to cart (remove)
8.		The new strategic brand management advanced insights & strategic thinking by Kapferer, Jean-Noel Edition: 5th ed. Material type: Text Publication details: New Delhi Kogan page 2012 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8343 KAP . Place hold Save to lists Add to cart (remove)
9.		Building strong brands by Aaker, David A Material type: Text Publication details: New York The Free Press 1996 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 AAK . Place hold Save to lists Add to cart (remove)
10.		Aaker on branding 20 principles that drive success by Aaker, David A Material type: Text Publication details: New Delhi Sage Response 2015 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 AAK . Place hold Save to lists Add to cart (remove)
11.		Private label turning the retail brand threat into your biggest opportunity Keith Lincoln and Lars Thomassen by Lincoln, Keith Thomassen, Lars Material type: Text Publication details: London Kogan Sage 2008 Availability: Not available: International Management Institute New Delhi: Checked out (1). Place hold Save to lists Add to cart (remove)
12.		Corporate reputation managing opportunities and threats edited by Ronald J. Burke, Graeme Martin and Cary L. Cooper by Burke, Ronald J. Martin, Graeme Cooper, Cary L. Material type: Text Publication details: England Gower Publishing Ltd 2011 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659.2 COR. Place hold Save to lists Add to cart (remove)
13.	Image from Amazon.com	The indestructible brand crisis management in the age of social media Venke Sharma and Hushidar Kharas. by Sharma, Venke Kharas, Hushidar Material type: Text Publication details: New Delhi Sage publication India pvt ltd 2017 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.4056 SHA . Place hold Save to lists Add to cart (remove)
14.	Image from Amazon.com	Disruptive branding How to win in times of change by Jacob Benbunan, Gabor Schreier and Benjamin Knapp by Benbunan, Jacob Schreier, Gabor Knapp, Benjamin Material type: Text Publication details: New Delhi Kogan Page 2019 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 BEN . Place hold Save to lists Add to cart (remove)
15.	Image from Amazon.com	Global brand management a guide to developing, building & managing an international brand Laurence Minsky & Ilan Geva by Minsky, Laurence Geva, ILAN Material type: Text Publication details: New Delhi Kogan Page Ltd 2020 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.049 MIN . Place hold Save to lists Add to cart (remove)
16.	Image from Amazon.com	The 22 immutable laws of branding How to build a product or service into a world-Class brand by Al Ries and Laura Ries by Ries, Al Ries, Laura Material type: Text Publication details: New York Collins 2002 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 RIE . Place hold Save to lists Add to cart (remove)
17.	Image from Amazon.com	B2B brand management with the cooperation of Ines Michi by Philip Kotler and Waldemar Pfoertsch by Kotler, Philip Material type: Text Publication details: New York Springer 2006 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 KOT . Place hold Save to lists Add to cart (remove)
18.	Image from Amazon.com	International luxury brand strategy by Lu, Pierre Xiao Material type: Text Publication details: New York Routledge 2022 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 LUP . Place hold Save to lists Add to cart (remove)
19.	Image from Amazon.com	Global brand strategy world-wise marketing in the age of branding by Steenkamp, Jan-Benedict Material type: Text Publication details: London Palgrave Macmillan 2017 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 STE . Place hold Save to lists Add to cart (remove)
20.	Image from Amazon.com	How brands grow part 2 : including emerging markets, services and durables, new brands and luxury brands by Romaniuk, Jenni Sharp, Byron [Author] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia: Oxford University Press, c2022 Availability: Not available: International Management Institute New Delhi: Checked out (1). Place hold Save to lists Add to cart (remove)