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The successful marketing plan a disciplined and comprehensive approach Roman G. Hiebing, Scott W. Cooper.

By: Contributor(s): Material type: TextTextPublication details: Lincolnwood, Ill. NTC Business Books 1997Edition: 2nd ed. Description: xxxiv, 510 p. : ISBN:
  • 0844232033 
Subject(s): DDC classification:
  • 658.802 HIE 
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Includes index. 

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Williamson Magor Library | International Management Institute New Delhi