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1.
Marketing for social services agencies Alan Dearling, Clive George and Martin Raymond by
Material type: Text Text
Publication details: London Pitman Publishing 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.809361 DEA(Ref.) .

2.
Quality in market research a practical guide by
Material type: Text Text
Publication details: London Kogan Page 1997
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 JAC .

3.
India market demographics report, 1998 by
Material type: Text Text
Publication details: New Delhi Natioanal councill of applied economic research 1998
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 NAT .

4.
Customer satisfaction measurement a practica user's guide by
Material type: Text Text
Publication details: Cheltenham Stanley Thornes(publishers) ltd 1984
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.812 PAG .

5.
A manual for culturally-adapted social marketing health and population edited by T. Scarlett Epstein by
Material type: Text Text
Publication details: New Delhi Sage publication 1999
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 MAN(Ref.).

6.
Market research a guide to planning,methodology & evaluation by
Edition: 3rd ed.  
Material type: Text Text
Publication details: London Kogan Page 2002
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 HAG .

7.
The handbook of international market research techniques edited by Robin J Birn by
Edition: 2nd ed.  
Material type: Text Text
Publication details: New Delhi Kogan Page India private ltd 2003
Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658.83028 HAN, ...

8.
Using qualitative research in advertising strategies, techniques, and applications Margaret A Morrison...[et al.] by
Material type: Text Text
Publication details: Thousand Oaks Sage Publications 2002
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659.1072 USI.

9.
International purchasing and management by
Material type: Text Text
Publication details: Australia Thomson learning 2001
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.7 BRA .

10.
Business to Business market research understanding and measuring business markets by
Material type: Text Text
Publication details: London Kogan Page 2006
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 McN .

11.
We are like that only; understanding the logic of consumer India by
Material type: Text Text
Publication details: Delhi Portfolio 2007
Availability: Items available for loan: International Management Institute New Delhi (4)Call number: 658.83 BIJ , ...

12.
We are like that only understanding the logic of consumer India by
Edition: Revised and updated 
Material type: Text Text
Publication details: New Delhi Portfolio (Penguin Group) 2009
Availability: Items available for loan: International Management Institute New Delhi (4)Call number: 658.83 BIJ , ...

13.
Business consumer analytics by
Material type: Text Text
Publication details: New Delhi Excel Books 2014
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.834 PAN .

14.
Understanding markets and strategy how to exploit markets for sustainable business growth by
Material type: Text Text
Publication details: London Kogan Page 2014
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 MOR .

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