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1.
New directions in marketing by
Material type: Text Text
Publication details: London Kogan Page 1991
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 WIL .

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2.
Marketing Audit checklists A guide to effective marketing resource realization by
Edition: 2nd ed. 
Material type: Text Text
Publication details: England McGraw Hill 1993
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 WIL .

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3.
The marketing audit handbook tools techniques checklists to exploit your marketing resources by
Material type: Text Text
Publication details: London Kogan page 2002
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 WIL .

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Williamson Magor Library | International Management Institute New Delhi