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	1.		Driving brand value using marketing to manage profitable stakeholder relationships by Tom Duncan,Sandra Moriarty by Duncan,Tom Moriarty,Sandra Material type: Text Publication details: New York McGraw-Hill 1997 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 DUN . Place hold Save to lists Add to cart (remove)
	2.		Advertising principles & practice William Wells, John Burnett, Sandra Moriarty by Wells, William Burnett, John Moriarty, Sandra Edition: 6th ed. Material type: Text Publication details: Delhi Pearson education (Singapore) pte ltd 2003 Availability: Items available for loan: International Management Institute New Delhi (5)Call number: 659.1 WEL , ... Place hold Save to lists Add to cart (remove)
	3.		Advertising principles & Practice William Wells, John Burnett & Sandra Moriarty by Wells, William Burnett, John Moriarty, Sandra Material type: Text Publication details: New Jersey A Simon & schuster company(prentics hall) 1989 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659.1 WEL . Place hold Save to lists Add to cart (remove)
	4.		The Science and Art of Branding Giep Franzen and Sandra Moriarty by Franzen, Giep Moriarty, Sandra Material type: Text Publication details: New Delhi Segment Books [M E Sharpe;New York ] 2009 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 FRA . Place hold Save to lists Add to cart (remove)

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