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	1.		Strategic Brand Management new approaches to creating and evaluating brand equity by Kapferer, Jean-Noel Material type: Text Publication details: London Kogan Page Ltd 1995 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 KAP . Place hold Save to lists Add to cart (remove)
	2.		Strategic brand management New approaches to creating and evaluating brand equity by Kapferer, Jean-Noel Material type: Text Publication details: London Global Business Press 1994 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 KAP . Place hold Save to lists Add to cart (remove)
	3.		Strategic brand management Creating and sustaining Brand equity long term by Kapferer,Jean-Noel Edition: 2nd ed. Material type: Text Publication details: London Kogan page 1997 Availability: Items available for loan: International Management Institute New Delhi (4)Call number: 658.827 KAP , ... Place hold Save to lists Add to cart (remove)
	4.		Reinventing the brand can top brands survive the new market realities? by Kapferer, Jean-Noel Material type: Text Publication details: London Kogan Page 2001 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 KAP . Place hold Save to lists Add to cart (remove)
	5.		The new strategic brands management creating and sustaining brand equity long term by Kapferer, Jean-Noel Edition: 4th ed. Material type: Text Publication details: New Delhi Kogan Page India pvt ltd 2009 Availability: Items available for loan: International Management Institute New Delhi (4)Call number: 658.827 KAP , ... Place hold Save to lists Add to cart (remove)
	6.		The Luxury strategy break the rules of marketing to build luxury brands Jean-Noel Kapferer and Vincent Bastien by Kapferer, Jean-Noel Bastien, Vincent Edition: 2nd ed. Material type: Text Publication details: New delhi Kogan page lard 2012 Availability: Not available: International Management Institute New Delhi: Checked out (1). Place hold Save to lists Add to cart (remove)
	7.		The new strategic brand management advanced insights & strategic thinking by Kapferer, Jean-Noel Edition: 5th ed. Material type: Text Publication details: New Delhi Kogan page 2012 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8343 KAP . Place hold Save to lists Add to cart (remove)
	8.		Kapferer on luxury how luxury brands can grow yet remain rare by Kapferer, Jean-Noel Material type: Text Publication details: London Kogan Page 2015 Availability: Not available: International Management Institute New Delhi: Checked out (1). Place hold Save to lists Add to cart (remove)
	9.		The New strategic brand management creating and sustaining brand equity long term by Kapferer, Jean-Noel Material type: Text Publication details: New Delhi Kogan Page India Pvt Ltd 2004 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 KAP . Place hold Save to lists Add to cart (remove)

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