Bringing new products to market the art and science of creating winners

By: Material type: TextTextPublication details: New York Amacom 1991Description: xvi, : 248p. : 24cm. Subject(s): DDC classification:
  • 658.575 HAL 
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Holdings
Item type Current library Call number Status Barcode
Book Book International Management Institute New Delhi 658.575 HAL  (Browse shelf(Opens below)) Available 5987

Includes bibliographical references and index 

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Williamson Magor Library | International Management Institute New Delhi