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1.
Leveraging the corporate brand James R Gregory with Jack G Wiechmann by
Material type: Text Text
Publication details: Illinois NTC Business Books 1997
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 GRE .

2.
Branding across borders a guide to global brand marketing James R Gregory,Jack G Wiechmann by
Material type: Text Text
Publication details: Chicago McGraw-Hill 2002
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 GRE .

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