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1.
Contempory marketing research Carl McDaniel ,Roger Gates by
Edition: 3rd ed.  
Material type: Text Text
Publication details: Minneapolis West Publishing 1996
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 MCD .

2.
Marketing research Carl McDaniel, Roger Gates by
Edition: 7th ed.  
Material type: Text Text
Publication details: New Jersey John Wiley & Sons inc 2007
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 DAN .

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