Customer relationship management the foundation of contemporary marketing strategy Roger J. Baran and Robert J. Galka

By: Contributor(s): Material type: TextTextPublication details: New York Routledge 2017Edition: 2 ed.  Description: vi, : 449p. Subject(s): DDC classification:
  • 658.812 BAR 
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Item type Current library Call number Status Barcode
Book Book International Management Institute New Delhi 658.812 BAR  (Browse shelf(Opens below)) Available 19838

Includes bibliographical references and index 

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Williamson Magor Library | International Management Institute New Delhi