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1.
The Marketing book edited by Michael J. Baker by
Edition: 4th ed 
Material type: Text Text
Publication details: New Delhi Viva books pvt ltd 2000
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 MAR.

2.
Marketing strategy and management by
Edition: 5th ed.  
Material type: Text Text
Publication details: London Palgrave (Macmillan publishers) 2014
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 BAK .

3.
The marketing book Edited by Michael J. Baker and Susan Hart by
Edition: 7 ed.  
Material type: Text Text
Publication details: London Routledge 2016
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 MAR.

4.
Marketing strategy and management by
Edition: 4th ed. 
Material type: Text Text
Publication details: New York Palgrave Macmillan 2007
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 BAK .

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