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1.
Advertising Thomas C O'Guinn, Chris T Allen, Richard J Semenik by
Edition: 2nd ed. 
Material type: Text Text
Publication details: Cincinnati South-Western College Publishing 2000
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659.1 OGU .

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2.
Assessing public financial management a new approach Richard Allen, Salvatore Schiavo-Campo,and Thomas Columkill Garrity by
Material type: Text Text
Publication details: Washington World Bank 2004
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 352.4 ALL .

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Advertising & integrated brand promotion Thomas C. O' Guinn, Chris T. Allen, Richard J Semenik by
Edition: 4th ed.  
Material type: Text Text
Publication details: New Delhi Thomson South-Western 2006
Availability: Items available for loan: International Management Institute New Delhi (13)Call number: 659.1 OGU , ...

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