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1.
The Impact of television advertising on children Namita Unnikrishnan, Shailaja Bajpai by
Material type: Text Text; Format: print ; Nature of contents: biography
Publication details: New Delhi Sage Publications 1996
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 302.23'40'83 UNN .

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2.
Advertising pure and simple by
Material type: Text Text
Publication details: New York Amacom 1976
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659.143 SEI .

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Williamson Magor Library | International Management Institute New Delhi