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	1.		Marketing plans with a winning edge by Hatton, Angela Material type: Text Publication details: London Pitman Publishing 1996 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 HAT . Place hold Save to lists Add to cart (remove)
	2.		Creative arts marketing Elizabeth Hill, Catherine O'Sullivan and Terry O'sullivan by Hill, Elizabeth O'Sullivan, Catherine O'sullivan, Terry Material type: Text Publication details: Oxford Butterworth - Heinemann Ltd 1995 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 700.688 HIL . Place hold Save to lists Add to cart (remove)
	3.		Retail Marketing plans how to prepare them, how to use them Malcolm H. B. McDonald and Christopher C. S. Tideman by McDonald, M.H.B Tideman, Christopher C. S. Material type: Text Publication details: Oxford Butterworth - Heinemann 1993 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 MCD . Place hold Save to lists Add to cart (remove)
	4.		Contemporary perspective on strategic market planning Roger A. Kerin Vijay Mahajan, P. Rajan Varadarajan by Kerin, Rovger A Mahajan, Vijay, Jt. author Varadarajan, P. Jt. authro Material type: Text Publication details: Boston Allyn and Bacon 1990 Availability: Items available for loan: International Management Institute New Delhi (8)Call number: 658.801 KER , ... Place hold Save to lists Add to cart (remove)
	5.		The Marketing planner by McDonald, Malcolm H. B Material type: Text Publication details: Oxford Butterworth-Heineman 1992 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 MCD . Place hold Save to lists Add to cart (remove)
	6.		Marketing planning and strategy by Jain, Subhash C Edition: 2nd ed. Material type: Text Publication details: Cincinnati South-Western publishing co 1985 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 JAI . Place hold Save to lists Add to cart (remove)
	7.		Analysis for marketing planning Donald R Lehmann,Russell S Winer by Lehmann,Donald R Winer,Russell S Edition: 4th ed. Material type: Text Publication details: Chicago Irwin 1997 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 LEH . Place hold Save to lists Add to cart (remove)
	8.		Marketing planning a step by step guide by Taylor,James W Material type: Text Publication details: Englewood Cliffs Prentice Hall 1997 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 TAY . Place hold Save to lists Add to cart (remove)
	9.		Opening digital markets battle plans and business strategies for internet commerce by Mougayar, Walid Edition: 2nd ed. Material type: Text Publication details: New York McGraw-Hill 1998 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 MOU . Place hold Save to lists Add to cart (remove)
	10.		Marketing planning in a total quality environment Robert E Linneman, john L. Stanton by Linneman, Robert E Stanton, John L Material type: Text Publication details: Mumbai Jaico publishing house 2000 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 LIN . Place hold Save to lists Add to cart (remove)
	11.		Marketing planning & strategy by Jain, Subhash C Edition: 3rd ed Material type: Text Publication details: Cincinnati South-Western publishing 1990 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 JAI . Place hold Save to lists Add to cart (remove)
	12.		Management skills in marketing by Morse, Stephen Material type: Text Publication details: New Delhi Vanity Books International 2001 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 MOR . Place hold Save to lists Add to cart (remove)
	13.		Business-to-business marketing strategies and implementation Daniel Michel...[et al] by Michel, Daniel Material type: Text Publication details: Hampshire Palgrave Macmillan 2003 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.804 BUS(Ref.). Place hold Save to lists Add to cart (remove)
	14.		Marketing your business a guide to developing a strategic marketing plan by Nykiel, Ronald A Material type: Text Publication details: New Delhi Atlantic Publishers & Distributors 2003 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 NYK . Place hold Save to lists Add to cart (remove)
	15.		Strategic marketing planning Colin Gilligan and Richard M.S Wilson by Gilligan, Colin Wilson, Richard M.S Material type: Text Publication details: Massachussetts Butterworth-Heinemann 2003 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 GIL . Place hold Save to lists Add to cart (remove)
	16.		Analysis for marketing planning Donald R. Lehmann, Russell S. Winer by Lehmann, Donald R Winer, Russell S Material type: Text Publication details: New Delhi Tata McGraw-Hill publishing company ltd 2008 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 LEH . Place hold Save to lists Add to cart (remove)
	17.		Marketing plans how to prepare them how to use them by McDonald, Malcolm Edition: 5th ed. Material type: Text Publication details: Amsterdam Elsevier 2002 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 DON . Place hold Save to lists Add to cart (remove)
	18.	Image from Amazon.com	Marketing strategy and competitive positioning Graham J Hooley, Nigel F. Piercy and Brigitte Nicoulaud by Hooley, Graham J Piercy, Nigel F Nicolaud, Brigitte Edition: 4th ed. Material type: Text Publication details: New Delhi Dorling Kindersley (India) pvt ltd 2009 Availability: Items available for loan: International Management Institute New Delhi (9)Call number: 658.802 HOO , ... Place hold Save to lists Add to cart (remove)
	19.		Radical Marketing from harvard to harley, lessons from ten that broke the rules and made it big Sam Hill and Glenn Rifkin by Hill, Sam Rifkin, Glenn Edition: Ist ed. Material type: Text Publication details: New York Harper Business Book 2000 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 HIL . Place hold Save to lists Add to cart (remove)
	20.		Analysis for marketing planning by Donald R. Lehman and Russell S. Winer by Lehmann, Donald R Winer, Russell S. Material type: Text Publication details: U.S.A Business publications 1988 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 LEH . Place hold Save to lists Add to cart (remove)

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