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1.
Managing Indian brands marketing concepts and strategies by
Edition: 2nd ed.  
Material type: Text Text
Publication details: New Delhi Vikas Publishing House Pvt ltd 2002
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 KUM .

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2.
Strategies for building sustainable Indian brands All India Management Association
Material type: Text Text
Publication details: Excel Books, c2006. 2006
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 STR.

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Booming brands inspiring journeys of 11 made in India' Brands Harsh Pamnani by
Material type: Text Text
Publication details: Mumbai TV Broadcast ltd 2018
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 PAM .

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Williamson Magor Library | International Management Institute New Delhi