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Results of search for 'ccl=su:"Brand name products "'
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Cabigiosu, Anna
Laver, Pete
Skees, Sandy
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Brand name products
Branding (Marketing)...
Management science; ...
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1.
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Building a brand in a week
by Pete Laver and Contributor
Chartered Management Institute (Great Britain)
by
Laver, Pete
Material type:
Text
Publication details:
Oxon
Bookpoint Ltd
2002
Availability:
Items available for loan:
International Management Institute New Delhi
(1)
Call number:
658.827 LAV
.
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2.
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Digitalization in the luxury fashion industry strategic branding for millennial consumers
by
Cabigiosu, Anna
Material type:
Text
Publication details:
Switzerland
Palgrave Macmillan
2020
Availability:
Items available for loan:
International Management Institute New Delhi
(1)
Call number:
687.0688 CAB(Ref.)
.
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3.
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Purposeful brands How purpose and sustainability drive brand value and positive change
by
Skees, Sandy
Material type:
Text
Publication details:
New Delhi
Kogan Page
2023
Availability:
Items available for loan:
International Management Institute New Delhi
(1)
Call number:
658.827 SKE
.
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Williamson Magor Library | International Management Institute New Delhi