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341.
Consumer insight how to use data and market research to get closer to your customer Merlin Stone...[et al] by
Material type: Text Text
Publication details: New Delhi Kogan Page India 2004
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.834 CON.

342.
Mangement research methodolgy integaration of principles, methods and techniques K.N Krishnaswamy, Appa Iyer Sivakumar, M. Mathirajan by
Material type: Text Text
Publication details: New Delhi Dorling Kindersley(India) pvt ltd 2006
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.40072 KRI .

343.
Business research methods Donald R. Cooper, pamela S. Schindler by
Edition: 9th ed.  
Material type: Text Text
Publication details: New Delhi Tata Mcgraw-Hill publishing company ltd 2006
Availability: Items available for loan: International Management Institute New Delhi (3)Call number: 658.0072 COO , ...

344.
Snapshot survey quick affordable marketing research for every organization by
Material type: Text Text
Publication details: Chicago Dearborn Trade publishing 2006
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 COR .

345.
Why people buy things they dont need understanding and predicting consumer behavior by
Material type: Text Text
Publication details: Chicago Dearborn trade publishing 2004
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8342 DAN .

346.
Research methodology by
Edition: 2nd ed.  
Material type: Text Text
Publication details: New Delhi Excel Books 2006
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 300.72 BHA .

347.
Case study research principles and practices by
Material type: Text Text
Publication details: Cambridge Cambridge University Press 2007
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 300.72 GER .

348.
Guerrilla marketing research marketing research techniques that can help any business make more money by
Material type: Text Text
Publication details: London Kogan Page 2007
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 KAD .

349.
Business to Business market research understanding and measuring business markets by
Material type: Text Text
Publication details: London Kogan Page 2006
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 McN .

350.
Operational research for development edited by Jonathan Rosenhead, Arabinda Tripathy by
Material type: Text Text
Publication details: New Delhi New age international (p) ltd 1996
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.4034 OPE.

351.
Satisfaction how every great company listens to the voice of the customer Chris Denove and James D Power by
Material type: Text Text
Publication details: New Delhi Portfolio (Penguin Books) 2006
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8343 DEN .

352.
Applications of case study research by
Material type: Text Text
Publication details: New Delhi Sage publications 2003
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 300.722 YIN .

353.
Marketing research tools & techniques by
Material type: Text Text
Publication details: New Delhi Oxford University press 2007
Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658.83 BRA , ...

354.
Marketing Research workbook by
Material type: Text Text
Publication details: Hyderabad The ICFAI centre for management research 2001
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 MAR.

355.
Marketing research by
Material type: Text Text
Publication details: Hyderabad The ICFAI centre for management research 2000
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 MAR.

356.
Research methods for graduate business and social students by John Adams...[et al] by
Material type: Text Text
Publication details: New Delhi Response 2007
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 300.72 RES.

357.
Advertising research the internet consumer behavior and strategy edited by George Zinkhan by
Material type: Text Text
Publication details: Chicago American Marketing Association 2000
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 ADV.

358.
Human resource research methods Dipak Kumar Bhattacharyya by
Material type: Text Text
Publication details: New Delhi Oxford University press 2007
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.3 BHA .

359.
Understanding poverty and well-being bridging the disciplines edited by David Hulme and John Toye by
Material type: Text Text
Publication details: London Routledge Taylor & Francis group 2007
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 362.5 UND.

360.
Research design and methods a process approach Kenneth S. Bordens, Bruce B. Abbott by
Edition: 6th ed.  
Material type: Text Text
Publication details: New Delhi Tata Mcgraw-Hill publishing company ltd 2007
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 300.72 BOR .

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