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	221.	The Dentsu way secrets of cross switch marketing from the world's most innovative advertising agency Kotaro Sugiyama, Tim Andree by Sugiyama, Kotaro Andree, Tim Material type: Text Publication details: New Delhi Tata McGraw Hill education pvt ltd 2011 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 SUG . Place hold Save to lists Add to cart (remove)
	222.	Marketing management a decision-Making approach by Venugopal, Pingali Material type: Text Publication details: New Delhi Response Books (SAGE) 2010 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 VEN . Place hold Save to lists Add to cart (remove)
	223.	Marketing management by Saxena, Rajan Edition: 2nd ed. Material type: Text Publication details: New Delhi Tata McGraw-Hill publishing company ltd 2002 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 SAX . Place hold Save to lists Add to cart (remove)
	224.	Managing global marketing cases and text by Kashani, kamran Material type: Text Publication details: Boston PWS-Kent publishing Company 1992 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.848 KAS . Place hold Save to lists Add to cart (remove)
	225.	International marketing management an indian perspective R.L Varshney, B. Bhattacharyya by Varshney, R.L Bhattacharyya, B Edition: 9th ed. Material type: Text Publication details: New Delhi Sultan Chand & Sons 1995 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.848 VAR . Place hold Save to lists Add to cart (remove)
	226.	Global marketing management cases and readings edited by Robert D. Buzzell, John A. Quelch, Chritopher A. Bartlett by Buzzell, Robert D Quelch, John A Bartlett, Christopher A Edition: 3rd ed. Material type: Text Publication details: Readings, Massachusetts, c1995. 1995 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.848 GLO. Place hold Save to lists Add to cart (remove)
	227.	Global marketing management cases and readings edited by Robert D. Buzzell, John A. Quelch, Christopher Bar by Buzzell, Robert D Quelch, John A Bartlett, Christopher A Edition: 2nd ed. Material type: Text Publication details: Boston, massachusetts, c1009. 1009 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.848 GLO. Place hold Save to lists Add to cart (remove)
	228.	Marketing management Michael R. Czinkota, Masaaki Kotabe by Czinkota, Michael R Kotabe, Masaaki Edition: 2nd ed. Material type: Text Publication details: New Delhi Vikas Publishing Huose pvt ltd 2000 Availability: Items available for loan: International Management Institute New Delhi (3)Call number: 658.802 CZI , ... Place hold Save to lists Add to cart (remove)
	229.	Marketing management text and cases Douglas J. Dalrymple, Leonard J. Parsons by Dalrymple, Douglas J Parsons, Leonard J Edition: 7th ed. Material type: Text Publication details: Singapore John Wiley & Sons (Asia) pte ltd 2002 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 DAL . Place hold Save to lists Add to cart (remove)
	230.	Post recessionary Economy movers & Moulders of changing world S.S Bhakar...[et al] by Bhakar, S.S Prestige Institute of Management, Gwalior Material type: Text Publication details: Allahabad Crescent Publishers 2011 Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658 POS, ... Place hold Save to lists Add to cart (remove)
	231.	Basic marketing a global-Managerial approach approach William D. Perreault, E. Jerome McCarthy by Perreault, William D McGarthy, E. Jerome Edition: 15th ed. Material type: Text Publication details: New Delhi Tata McGraw-Hill Publishing Company Ltd 2005 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 PER . Place hold Save to lists Add to cart (remove)
	232.	The oxford handbook of strategic sales and sales management edited by David W. Cravens, Kenneth Le Meunier-Fitzhugh and by Cravens, David W Le Meunier-Fitzhugh, kenneth Piercy, Nigel F Nigel F. Piercy Material type: Text Publication details: Oxford Oxford University Press 2011 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.81 OXF. Place hold Save to lists Add to cart (remove)
	233.	Marketing for entrepreneurs concepts and application for new ventures by Crane, Frederick G Material type: Text Publication details: New Delhi Sage 2010 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 CRA . Place hold Save to lists Add to cart (remove)
	234.	Understanding digital marketing marketing strategies for engaging the digital generation Damian Ryan and Calvin Jones by Ryan, Damian Jones, Calvin Edition: 2nd ed. Material type: Text Publication details: New Delhi Kogan page 2012 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 RYA . Place hold Save to lists Add to cart (remove)
	235.	Strategic marketing manangement by Foxall, Gordon R Material type: Text Publication details: London Croom Helm 1981 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 FOX . Place hold Save to lists Add to cart (remove)
	236.	Principles of marketing David L. Kurtz, Louis E. Boone by Kurtz, David L Boone, Louis E Edition: 12th Indian edition ed. Material type: Text Publication details: New Delhi Thomson learning 2006 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 KUR . Place hold Save to lists Add to cart (remove)
	237.	Marketing management Joel R. Evans, Barry Berman by Evans, Joel R Berman, Barry Material type: Text Publication details: New Delhi Cengage Learning India pvt ltd 2007 Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658.802 EVA , ... Place hold Save to lists Add to cart (remove)
	238.	Global Marketing Management under Value-based intedrated customerised approach S. A. Sherlekar and Virendra Sharad Sherlekar by Sherlekar, S. A Sherlekar, Virendra Sharad Material type: Text Publication details: Mumbai Himalaya publishing house 2000 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.848 SHE . Place hold Save to lists Add to cart (remove)
	239.	MM2 what's inside a student-tested, faculty-approved approach to learning marketing management by Iacobucci, Dawn Edition: student edition ed. Material type: Text Publication details: Ohio(U.S.A) South-Western cengage learning 2012 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 JAC . Place hold Save to lists Add to cart (remove)
	240.	Marketing management analysis plannin, implementation and control by Kotler, Philip Edition: 6th ed. Material type: Text Publication details: New Delhi Prentice Hall of India 1994 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 KOT . Place hold Save to lists Add to cart (remove)

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Williamson Magor Library | International Management Institute New Delhi