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	221.	Cult of analytics data analytics for marketing by Jackson, Steve Edition: 2 ed. Material type: Text Publication details: New York Routledge 2016 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 JAC . Place hold Save to lists Add to cart (remove)
	222.	Doing qualitatative research online by Salmons, Janet Material type: Text Publication details: London Sage Publications 2016 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 001.4202854678 SAL . Place hold Save to lists Add to cart (remove)
	223.	Content the atomic particle of marketing The definitive guide to content marketing strategy Rebecca lieb with Jaimy Szymanski by Lieb, Rebecca Szymanski, Jaimy Material type: Text Publication details: London Kogan page ltd 2017 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 LIE . Place hold Save to lists Add to cart (remove)
	224.	Digital and social media marketing a results-Driven approach edited by Aleksej Heinze...[et al] by Heinze, Aleksej Material type: Text Publication details: London Routledge 2017 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 DIG. Place hold Save to lists Add to cart (remove)
	225.	Digital marketing excellence planning, optimizing and integrating online marketing Dave Chaffey and PR Smith. by Chaffey, Dave Smith, PR Edition: 5th ed Material type: Text Publication details: London Routledge 2017 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 CHA . Place hold Save to lists Add to cart (remove)
	226.	Digital advertising theory and research edited by Shelly Rodgers & Esther Thorson by Rodgers, Shelly Thorson, Esther Edition: 3rd ed. Material type: Text Publication details: New York Routledge 2017 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659.144 DIG. Place hold Save to lists Add to cart (remove)
	227.	Mobile marketing how mobile technology i =s revolutionizing marketing, communications and advertising by Rowles, Daniel Edition: 2nd ed Material type: Text Publication details: New Delhi Kogan Page Ltd 2017 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 ROW . Place hold Save to lists Add to cart (remove)
	228.	Digital sense The common sense approach to effectively blending social business strategy, marketing technology, and customer experience by Travis Wright and Chris J. Snook Foreword by Brian Solis by Wright, Travis Snook, Chris J. Solis, Brian Material type: Text Publication details: New Delhi Wiley India Pvt Ltd 2017 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 WRI . Place hold Save to lists Add to cart (remove)
	229.	Marketing 4.0 moving from traditional to digital Philip Kotler, Hermawan Kartajaya, Iwan Setiawan by Kotler, Philip Kartajaya, Hermawan Setiawan, Iwan Material type: Text Publication details: New Delhi Wiley India pvt Ltd 2017 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 KOT . Place hold Save to lists Add to cart (remove)
	230.	Internet guide for maintenance management by Levitt, Joel Material type: Text Publication details: New York Industrial Press 1998 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 025.06658202 LEV . Place hold Save to lists Add to cart (remove)
	231.	Digital branding a complete step-by-step guide to strategy, tactics tools and measurement Daniel Rowles by Rowles, Daniel Edition: 2nd ed. Material type: Text Publication details: London Kogan page 2018 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 ROW . Place hold Save to lists Add to cart (remove)
	232.	Video marketing strategy harness the power of online video to drive brand growth Jon Mowat by Mowat, Jon Material type: Text Publication details: London Kogan Page 2018 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 MOW . Place hold Save to lists Add to cart (remove)
	233.	Native advertising the essential guide Dale Lovell. by Lovell, Dale Material type: Text Publication details: London Kogan page 2017 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659.1 LOV . Place hold Save to lists Add to cart (remove)
	234.	The Definitive guide to strategic content marketing Perspectives, issues, challenges and solutions by Lazar Dzamic and Justin Kirby by Dzamic, Lazar Kirby, Justin Material type: Text Publication details: London Kogan Page 2018 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 DZA . Place hold Save to lists Add to cart (remove)
	235.	The social media marketing book Dan Zarrella by Zarrella, Dan Edition: Indian first edition ed. Material type: Text Publication details: New Delhi SPD (Shroff Publishers & Distributors pvt ltd; O'Reilly 2009 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.054678 ZAR . Place hold Save to lists Add to cart (remove)
	236.	Facebook marketing for dummies Stephanie Diamond and John Haydon by Diamond, Stephanie Haydon, John Edition: 6th ed. Material type: Text Publication details: New Jersey John Wiley & Sons 2018 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 DIA . Place hold Save to lists Add to cart (remove)
	237.	Instagram for business for dummies Jennifer Herman, Eric Butow, Corey Walker. by Herman, Jenn Butow, Eric Walker, Corey Material type: Text Publication details: New Jersey John Wiley & Sons inc 2018 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.82 HER . Place hold Save to lists Add to cart (remove)
	238.	Digital marketing analytics making sense of consumer data in a digital world Chuck Hemann, Ken Burbary ; foreword by Scott Monty. by Hemann, Chuck Burbary, Ken Edition: 2nd ed., ed. Material type: Text Publication details: New York Pearson Education Inc 2018 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 HEM . Place hold Save to lists Add to cart (remove)
	239.	Custodians of the internet platforms, content moderation, and the hidden decisions that shape social media Tarleton Gillespie by Gillespie, Tarleton Material type: Text Publication details: New Haven & London Yale University Press 2018 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 302.231 GIL . Place hold Save to lists Add to cart (remove)
	240.	Mobile marketing an hour a day Rachel Pasqua & Noah Elkin. by Pasqua, Rachel Elkin, Noah Material type: Text Publication details: New Delhi Wiley India Pvt Ltd 2013 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 PAS . Place hold Save to lists Add to cart (remove)

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Williamson Magor Library | International Management Institute New Delhi